Understanding the Key Steps to Bring a Product to Market

WEEKS 1 – 2

• Case Study – Conception and Evaluation of a Product
• Thinking Process – Do Meaningful Market Research
• Thinking Process – Identify your Target Market
• Evaluation – Team Building

WEEKS 3 – 5

• Identify the Key Requirements to Create a Prototype
• Develop, Design, Create and Test the Prototype
• Understand Intellectual Property
• Choose a Business Model